$35,000 for a brown diamonds???? Are they mad??

We must show you this..... The shown diamond was offered to us by [  ] for "$35,000", it's 0.8 carat [that's $43,750 a carat!!!!], princess cut - BUT IT'S HORRIBLE!!! It's described as "Fancy Brownish Reddish Orange"  "at only $35k!!!  Are they mad??

Our lab' grown memorial diamonds costs £6750 for a gorgeous brilliant cut 1.00 carat canary diamond - AND - It's made from the last remnants of your loved-one.  Our Free-Range Blue diamonds are "only" £12,500/crt - but they can be worth $150,000 in natural form.....

A bargain for being British